Social Media & Motion Graphics
Static & Motion Content Across Varied Clients
Project Details
About This Project
A diverse range of social media content produced for multiple clients, spanning both static and motion graphic deliverables. The work covers square social ads, full-screen vertical formats, and animated video content — all designed to perform in fast-moving social feeds and capture attention quickly.
The Challenge
Social media demands content that stops the scroll. Each client brought different brand requirements, target audiences, and platform needs, requiring a flexible creative approach that could shift in tone and style while consistently delivering polished, on-brand output.
The Approach
AI tools played a significant role in asset creation — used to generate and augment imagery that would have required extensive photo production to achieve otherwise. Motion graphics were produced to bring static concepts to life, adding energy and narrative to campaigns that ran across social platforms and digital screens.
Social Media Ads — Static
Square format social ads (1080x1080) produced for Facebook and Instagram. The before-and-after comparison slider shows the AI-generated background layer alongside the finished design, illustrating the role AI played in the creative process.
Vertical Mobile Ad
A full-screen vertical video ad (1080x1920) designed for mobile-first placements, combining motion, typography, and AI-assisted visuals into an immersive format built for stories and reels.
Motion Graphics Ads
A series of animated video ads produced for social media and digital display. Each piece combines AI-generated imagery with motion design to create high-energy, visually engaging content suited to short-form advertising formats.